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Inside Hilton Advertising Strategy: Key Campaigns & Marketing Insights

Hospitality Marketing, Travel & Tourism Marketing /

We bet there’s almost no one who doesn’t know Hilton. When the conversation shifts to accommodation, hospitality, or travel experiences, Hilton naturally takes center stage.  It is not surprising when considering Hilton has a “collection of 25 brands including Hilton Hotels and Resorts, Waldorf Astoria Hotels & Resorts, Hampton by Hilton, DoubleTree by Hilton, Embassy […]

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Turkish Airlines Marketing Strategy: Beyond “Globally Yours”

Travel & Tourism Marketing /

With a market cap of $13.39 billion, the flag carrier of Turkey, Turkish Airlines, is one of the most popular and successful airlines worldwide. The company offers scheduled flights to up to 340 destinations in 129 countries, with more destinations served non-stop from a single airport. In addition to providing excellent air travel services, Turkish

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