Hypenet Marketing Group

Digital Marketing

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How to Build Client-Centric Reports That Drive Retention

Creating a report that clients value isn’t just about delivering numbers or data; it’s about telling a story that aligns with their goals, enhances customer experience, and demonstrates how you can help them succeed.  By creating and delivering reports tailored to each client’s needs, you show that your top priorities are their success and the

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13 Leading CRO Agencies to Skyrocket Your Conversion Rates

Driving traffic to your website is just the first step—but it doesn’t mean much if those visitors don’t take action. The real challenge is turning those clicks into customers, leads, or subscribers. That’s where conversion rate optimization (CRO) comes in. Why spend so much on getting people to your site if they leave without doing

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Inspiring Digital Marketing Agency Vision And Mission Statements

Does your digital marketing agency have a vision? What about a mission statement? You need both, and here’s why! A mission statement defines what your agency is doing right now—how you’re working toward your goals and delivering value to clients. On the other hand, a vision statement looks ahead, outlining your agency’s future aspirations and

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Nostalgia Marketing: Real-World Examples to Drive Engagement in 2024

Do you ever find yourself scrolling through social media and suddenly seeing something that takes you right back to your childhood? That’s not just a coincidence—it’s a powerful marketing strategy known as nostalgia marketing.  We can’t blame you; nostalgia marketing has proven highly effective. It fosters social connectedness and decreases the desire to hold onto

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Google Consent Mode: Navigating Privacy-Led PPC Marketing

On March 6th, 2024, Google launched Google Consent Mode for all advertisers reaching users from EU, EEA, and the UK. On July 31st, 2024, Google Consent Mode started applying to ads reaching users in Switzerland. Now, two quarters after Google Consent Mode came into force, it seems that a lot of PPC Marketers and companies

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Blockchain in Action: New Era for Digital Marketing

Although blockchain was initially developed as an enabler of digital currencies, the technology continues to expand its applicability across multiple fields that are not directly related to financial services.  The major strength is that it offers a secure, decentralized, and open system for data and transaction management which has boosted its application in different fields.

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Seasonal Marketing: 5 Strategies for Year-Round Business Success

The holiday decorations were barely packed away when Valentine’s hearts started popping up on social media. Before you know it, it’s back-to-school season, then Halloween, then Christmas, and then the cycle begins anew. That’s the magic of seasonal marketing at play. This dynamic approach to promotion allows businesses to ride the waves of consumer behavior

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Marketing Funnel Strategies for Digital Agencies: Convert More Clients

If you studied marketing in school or just happen to be working in a related department, you’ve probably heard of the marketing funnel by now. It’s one of those fundamental concepts that’s as essential as a morning coffee for marketers.  From awareness to conversion, each funnel stage uniquely guides potential clients on their journey to

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7 Key Benefits of Digital Marketing Outsourcing: A Complete Guide

Instead of getting overwhelmed by the increased marketing workload and being unable to handle everything in-house, digital marketing outsourcing lends a hand to you!  When you outsource your digital marketing endeavors, you’ll tap into the world of digital agencies, which are more than ready to take your marketing to the next level. What do you

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