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Best Digital Marketing Agencies for Luxury Brands in 2025

Luxury Marketing /

Digital agencies have critical importance for luxury brands’ growth in the post-pandemic FMCG-oriented world. As a response to the coronavirus pandemic and its effects, many luxury brands are moving toward digital solutions. With in-store shopping being heavily restricted, luxury brands will have to make their online stores and the shopping experience work seamlessly. With the […]

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As Influencer Marketing Matures, Brand Safety Concerns Are on the Rise

Influencer Marketing, Social Media Marketing /

Influencer marketing is a big business – and it’s showing no signs of stopping. The market is estimated to grow to $199.6 billion by 2032, representing a whopping 28.6% CAGR over the course of a decade. In 2024 alone, marketers are projected to spend 16% more on influencer marketing budgets than last year.  The cultural

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Choosing the Right Hosting for Your Digital Marketing Agency’s Tech Stack

Digital Marketing /

Digital marketing companies striving to give outstanding services depend on choosing the correct hosting provider in the constantly evolving digital terrain. Your chosen hosting platform significantly affects website performance, SEO results, client satisfaction, and your capacity to scale—which is why it is not only a technical decision. Finding a hosting provider that fits agencies’ growing

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Black Friday Marketing Strategy: Inspiring Ideas, Campaigns and Best Practises

Digital Marketing, E-commerce, Email Marketing /

As the holiday shopping season approaches, Black Friday is poised to be again a major sales event. According to Salesforce, 63% of consumers plan to shop on Black Friday in 2023, highlighting the significance of this event for businesses of all sizes. That means the Black Friday marketing area has become a real battleground, with

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Top 8 Digital Marketing Agencies in Texas for 2025

Digital Marketing /

In Texas, digital marketing is more than a service—it’s a cornerstone of business success. In other words, the state is a hub for a diverse range of digital marketing companies that power growth across industries like tech, healthcare, retail, real estate, and more.  These online marketing agencies don’t just create campaigns—they drive the state’s economy, offering

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Profitable Social Media Marketing Niches to Find New Customers (With Real-World Examples)

Agency Growth, Social Media Marketing /

For social media marketing agencies (SMMA), finding a niche can mean the difference between simply sustaining the business and creating a thriving, sought-after agency. Some SMMA niches are so lucrative that targeting them can help establish you as the go-to expert in your field. But which niches are worth focusing on, and what practical steps

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8 All-Time Best Video Game Marketing Campaigns That Gamers Still Talk About

Media & Entertainment Marketing /

When it comes to creating memorable video game marketing campaigns, some brands have set a standard that’s hard to beat, fueling a market projected to reach $282.30bn. Whether through immersive trailers, influencer partnerships, or unique in-game events, these campaigns have kept fans engaged, hyped, and talking for years. In this post, I’ll walk through the

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