Today, some industries might still embrace the rule “The customer is always right,” but the digital marketing ecosystem operates differently. When a particular client’s demands or behaviors overshadow the enthusiasm and productivity of your team, it is time to consider how to fire them. Knowing when and how to distance your agency from a “toxic” […]
How to Fire a Client without Burning Bridges: A Guide for Agencies Read More »
Chatbots and auto funnels are considered the next best thing to the internet. Those who use messenger marketing in business already know about their advantages, opportunities and crazy potential. Technology is everything that wasn’t around when you were born. Alan Kay Messenger marketing is the promotion of business through fast messaging services. The ecosystem is
The Future of Business Communication: Messenger Marketing and Chatbots in 2024 Read More »
Within the core of every successful venture lies customer feedback. Insights from the audience are the key to uncovering unmet needs and fresh perspectives. But how can you truly understand what customers want? Join us to explore which types of feedback can enhance a brand’s social media reputation, what can be automated, and which methods
Listening to Your Customers: How to Collect Feedback? Read More »
The continual rollout of multitiered streaming services has made it easier than ever for customers to sidestep marketing messages, as they pay a premium to enjoy programming without any interruptions for ads. This poses a challenge for marketers, who remain keen as ever to reach higher-income households: the customers with the most disposable income are
What Happens When High Earners Opt Out of Ads? Read More »
