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Best NBA Marketing Campaigns & Examples: The MVP of Marketing 

We all fundamentally agree that there is a distinct marketing approach that we can refer to as NBA Marketing. In fact, it’s become somewhat of a style on its own, setting a benchmark in sports marketing. The NBA’s marketing strategy is unique in sports and entertainment, especially when viewed through a digital marketer’s lens. In […]

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Nostalgia Marketing: Real-World Examples to Drive Engagement in 2024

Do you ever find yourself scrolling through social media and suddenly seeing something that takes you right back to your childhood? That’s not just a coincidence—it’s a powerful marketing strategy known as nostalgia marketing.  We can’t blame you; nostalgia marketing has proven highly effective. It fosters social connectedness and decreases the desire to hold onto

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How Brands Use Nostalgia to Connect with Their Audiences

Have you heard of nostalgia marketing? It is a truly clever method for brands to tap into our love for the past by taking us on a trip down memory lane. Nostalgia marketing can be a great way to bring back some great memories and feel emotions – it’s a strategy that enables brands to

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Iconic Strategies & Ideas in Fashion Branding: Create Your Signature Identity

Trends evolve as swiftly as a runway model’s strut in the world of fashion. However, one aspect remains timeless and crucial – fashion branding. Brand is so much more than a logo; it’s not even just about creating garments. It’s the narrative that weaves seamlessly into the fabric of consumer consciousness. Take Nike, for example,

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Social Media in Sports Marketing: Crafting Unique Strategies for Maximum Impact

Welcome to the exciting realm where the world of sports meets the dynamic landscape of social media. In the fast-paced arena of modern marketing, the fusion of these two powerhouses has revolutionized the way sports brands and companies connect with their audience. Whether you’re a seasoned player in the game or just stepping onto the

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Best 6 Sports Ecommerce Website Design Tips for 2023 with Examples

In an era where the digital realm is our gateway to immersive experiences, sports eCommerce websites have evolved into more than just online stores. They’ve become dynamic arenas where cutting-edge design intersects with the adrenaline of competition. As the online landscape continually reshapes itself, the design of an eCommerce website holds unprecedented influence, which will

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7 Brilliant Nike Campaigns Created With Effective Digital Marketing Strategies

Globally renowned sportswear giant Nike is at the top of its game right now. But as a leading sports apparel brand, its huge success isn’t a surprise. Each one of Nike’s campaigns tells a different story and takes the audience on a journey, so we gathered some of the best Nike campaign examples to date

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