E-commerce

Have you ever scrolled sites like Etsy or Amazon and thought, “I could sell something like this”? Starting your own e-commerce store might feel difficult—especially writing a business plan. But think of a business plan as your game plan. It helps you:  It’s not just for investors or family members. It’s for you to build […]

Most e-commerce businesses know they should use video, but few understand its full potential in the online retail space. Video’s influence extends far beyond product showcases. It changes how e-commerce brands communicate, sell, and even support customers. This article examines 5 ways video positively affects an e-commerce business that many overlook, and why video has

The E-commerce industry has evolved dramatically over the years. It’s no longer the decade-old online e-tailer space where you simply add products and sell.  Today, it has become an ever-changing ecosystem dominated by personalization, optimization, AI, and upcoming E-commerce trends–shaping the future of online shopping.  Fortunately, digital agencies exist to help you not only adapt

In 2024, a whopping one in five online shoppers use voice search regularly. As we swap traditional Google searches for voice-activated devices like Alexa and Google Home, online sellers will soon have to adapt their content strategy to stay relevant to their consumers. With this in mind, we’ve created a guide on how to adapt

An eCommerce store needs a formidable online presence—of which a good website and quality products are just the beginning. The real challenge lies in letting probable customers know that your brand exists amidst the digital racket. This is where search engine optimization (SEO) and social media marketing come in.  While SEO lays a foundation for

The E-commerce marketplace has exceeded $7 billion in size. With the pace at which it’s growing, projections show that it’s likely to surpass the $24 billion mark by 2031.  However, other areas are growing significantly, like customer demand for better services, technicality in operating back-office logistics, complexities in E-commerce marketing, and more. Fortunately, there are

Global e-commerce marketing is booming, with around $6.310 trillion in spending expected in 2024. In this competitive market, capturing the attention of potential customers is an art, and your product presentations are the brushstrokes. When prospective clients stumble upon your ads while they scroll through their social media feeds, they will need more than just

The e-commerce landscape is constantly evolving. As we welcome B2C automation and a new demand for hyper-personalisation, the online selling industry continues to get harder to navigate. By 2026 the e-commerce market is expected to be worth a staggering $8.1 Trillion, making it one of the highest-grossing industries on the planet. As businesses of all