Hypenet Marketing Group

Digital Marketing

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How Companies Are Using AI in Digital Marketing

AI in digital marketing empowers companies by automating many marketing tasks and improving processes. It helps marketers save time on tasks that would be difficult or even impossible to do manually within a reasonable time frame.  The global artificial intelligence market is estimated to generate $433 billion in sales from 2020 to 2023. AI marketing

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5 Ways to Improve Your Digital Marketing Skills

Technology has revolutionized the digital marketing space. With every business turning to social media and other digital platforms, you must refine your digital marketing strategies to gain a competitive edge. Both businesses and marketers can benefit from the increased reach and greater online visibility that comes with effective digital marketing. Here are some practical approaches

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10 Sales Hacks You Should Know How to Market a Product Right

Savvy marketers know that success lies in finding the right balance between creative strategies and smart budget management. But even with limited resources, there are ways to execute a successful marketing plan without breaking the bank. Tune in to learn 10 top sales hacks designed for small businesses – from digital content creation to cost-effective

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IKEA’s Digital Marketing Strategy: Top Things to Know About the Company’s Success

IKEA is a well-known brand selling its products nearly all around the world, and behind its global success, IKEA’s digital marketing strategy lies. We believe that companies, not only the ones selling furniture, can learn a lot from IKEA’s offline to online digital transformation. Sweden’s leading retail company, IKEA, has decided to develop its marketing

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Digital Marketing For Fashion and Clothing Brands: How To Build A Profitable Business

There are numerous fashion brands out there, but how do you make yourself stand out from the crowd? That is the real challenge. A good solution for this is deploying an effective digital marketing strategy. Digital marketing, if used in the right manner, can increase your sales, improve brand presence and make your brand more

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The Power of Deliverability and Marketing Automation for Agencies: Why You Can’t Ignore Email Marketing

Every digital agency eventually faces two core struggles: driving consistent customer engagement and ensuring steady revenue growth for yourself and your clients. Fortunately, some tricks can help you quickly achieve all that and more. Email marketing remains one of the most effective ways to connect with customers and build brand loyalty. DMA reports that an

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AI, Omnichannel and Personalisation: The 3 Digital Marketing Trends for 2023

eCommerce has transformed at lightning speed this decade—and digital marketing isn’t far behind as it races to keep up. Marketers now have to be agile to an unprecedented degree. That means adapting their strategies according to their customers’ everchanging needs. And as we look ahead into 2023, it also means we’ll see marketers continually shifting

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