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It is difficult to deny that the international gaming sector is undergoing some seriously exciting changes at the moment, encouraged and enabled by a variety of cultural, social, and technological developments. And the UK has been at the forefront of much of that change. The last half-decade has seen a growth of more than 10% […]
Gaming Industry Trends We Expect to See in 2023 Read More »
Since it’s humble beginnings as a leather goods importer in 1921 by Guccio Gucci, the Italian brand went on to conquer the luxury fashion industry thanks to some progressive, or even disruptive marketing strategies. Among countless other fashion houses that claim exclusivity and sophistication, Gucci’s marketing strategy takes all that and goes against the grain
Gucci’s Marketing Strategies and Examples Through Years Read More »
When Pride Month is around the corner, brands race to develop the best Pride Month marketing strategies and campaigns. It’s a time when the LGBTQIA+ community and its allies come together to celebrate love, equality, and diversity. However, simply slapping a rainbow flag on your logo is not enough to resonate with the LGBTQIA+ community.
Pride Month Marketing Strategies and Inspiring Digital Campaign Examples Read More »
For an agency, resource planning is one of the key factors in smooth and successful operations. Essentially, good resource management can help you determine whether you have the capacity to deliver current and expected work, whether you need to bring in freelancer support, or even hire new recruits. Recent times have added some further challenges
How to Plan Your Agency’s Resources in 2023 Read More »
As the owner of a marketing agency, you are probably too familiar with the constant struggle to find new effective ways to increase revenue. You can experiment with many different strategies – from setting defined goals to expanding into new marketing channels, yet how to be sure that it will work? As frequently the case,
How to Increase Revenue of Your Marketing Agency: 9 Easy Strategies in 2023 Read More »
When Pride Month is around the corner, brands race to develop the best Pride Month marketing strategies and campaigns. It’s a time when the LGBTQIA+ community and its allies come together to celebrate love, equality, and diversity. However, simply slapping a rainbow flag on your logo is not enough to resonate with the LGBTQIA+ community.
Travelers watch videos before visiting a new place more than ever, increasing the importance of video marketing strategies for travel brands. According to Think with Google, views of travel-related videos increased 41% in August and September 2018 compared to 2017. In all industries, we know that video is one of the most demanded content types,
How to Create Killer Video Content for Travel Industry (with Video Ideas) Read More »
Since the birth of Mickey Mouse in 1928, the Walt Disney Company has become one of the biggest companies in the world. The mission of the company is to be one of the leading producers of entertainment, information, and inspiration for people all around the world through innovative technologies and the power of storytelling by
How Does Disney Use Digital Marketing Strategies Successfully? Read More »
AI, also known as artificial intelligence, has transformed the way businesses operate, including the way content is created for websites. AI-generated content can be spotted more and more often on the web, and can be a valuable tool for website owners who are looking for a cost-effective way of creating high-quality content. There are, however,
Does Google Treat AI-generated Content on Your Website as Spam? Read More »
Renowned all over the world, Pepsi is definitely a necessary component of people’s gatherings and meals! But have you ever wondered how this company came to be, given its evident success? Beginning as a small operation in North Carolina in 1893, Pepsi has grown into a global phenomenon, with distribution in over 200 countries. As
Pepsi’s Marketing Strategy: A Look at How the Brand Stays Ahead of the Competition Read More »
