The world’s technological advancement changes how companies promote their products and services to their customers. Instead of running TV commercials to entice potential customers to make purchases, many businesses prefer interacting, connecting, and promoting to their potential customers through digital marketing campaigns. Since 63% of the global population are online, it only makes sense for

What is a KPI Report? A KPI report is a business-performance tool that tracks a company’s progress towards specific goals. Marketers usually create these summary reports on Excel or automated reporting tools like DashThis. Note how the latter turns key performance indicators into eye-catching charts and graphs. If you were to review this KPI report

According to statistics, an average employee is productive for 2 hours and 53 minutes a day, which is only 31% of the 8-hour workday. Astonishing numbers, right?  Realizing that staff efficiency is the foundation of any business, company leaders are looking for ways to boost employee productivity and help the team work smarter. With so

When it comes to digital marketing, there is absolutely no shortage of options. But, more to the point, you probably have a pretty good idea of what you want: marketing backed by an excellent creative team that excels at marketing & innovation. That being said, you have a difficult choice: Do you use a digital