DMWF Global 2025
24 June 2025 – 25 June 2025 – All Day The Olympia The Olympia London
The MarTech Summit Jakarta 2025
25 June 2025 – All Day Jakarta Jakarta Jakarta
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Empowering Developer Innovation: Balancing Speed, Security, & Scale 2025
2 July 2025 – All Day Online Online Online
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The MarTech Summit Manila 2025
2 July 2025 – All Day Phillippines Phillippines Phillippines
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Best Easter Marketing Campaigns and Ideas of All Times
Easter’s here, and this candy-fueled holiday offers a perfect opportunity to connect with your audience through creative marketing campaigns. We’ll dissect the” egg-cellent” creative Easter ads from industry giants like Ikea and Nestlé, revealing strategies you can leverage to boost engagement and sales during this seasonal window. What’s Inside Easter Marketing & Advertising Campaign Ideas
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Inspirational Earth Day Marketing Campaigns and Ideas
At least we have one day, April 22, to thank the Earth once a year worldwide, and brands try to raise awareness about the planet with their creative Earth Day campaigns, ads, and social media posts. With environmental concerns becoming more and more essential, the actions of major companies and brands can heavily affect consumer
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Burger King’s Sizzling Marketing Strategies & Campaigns
Founded in 1953, Burger King changed hands many times and underwent multiple transformations in how they approach advertising. Through the 1970s and up until the 2000s, Burger King’s marketing strategy was handled by numerous agencies specialized in fast food marketing, but none of them are as creative as its recent wonders. Burger King Marketing by
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The Benefits of Switching to GA4 Server-Side Tracking for Agencies
A digital agency’s success is measured by the success of its clients. No company or business would partner with an agency that cannot boast dozens of successful cases in its portfolio. While advertising on the internet is a visual representation of an agency’s work, there is another important layer beneath it, a strategic one. Without
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Women’s Day Marketing Strategy: Successful Campaigns & Ads
A world without prejudice, stereotypes, or discrimination. Each year, brands recognize International Women’s Day as an opportunity to align with social values, raise awareness against bias, and take action for gender equality—all while strengthening their brand identity. By participating in this global, social movement, companies/brands celebrate women’s achievements while positioning themselves as advocates for progress.
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How Agencies Are Moving to Proactive KPI Tracking
Marketing agencies today have more data, more complexity, and more channels to manage than ever before. In fact, the Salesforce State of Marketing report says marketers are now present on 10 different marketing channels on average in 2025. And each of these channels come with their own set of KPIs, dimensions, and goals to meet.
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