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Off-the-Chart Shopify Marketing Strategies with Real-life Campaign Examples

Imagine a world where adults devoted an average of 485 minutes (eight hours and five minutes) per day to consuming digital media. And yes, this world is real; this world is ours! In this circumstance, those seeking to grow their e-commerce business & Shopify stores should hitch horses with digital media. Join us as we […]

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Unraveling the Digital Marketing Strategy of Booking.com

As one of the world’s leading online travel platforms, Booking.com has revolutionized the way travelers search, book, and experience accommodations worldwide. With a strong digital marketing strategy at its core, Booking.com has successfully positioned itself as a go-to platform for travelers. In this article, we’ll explore the digital marketing strategy of Booking.com, examining its key

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The Untapped Power of Email Signatures in Digital Marketing

Digital marketers are continually scrambling to unearth the latest SEO techniques, social media trends, and pay-per-click strategies. However, there’s one tool that is often overlooked, gathering dust in the corner, while holding a significant amount of untapped potential. This unassuming powerhouse is none other than the humble email signature.  This tiny parcel of real estate

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Marketing Strategy and Advertising Campaigns of Maybelline

Maybelline has achieved immense success through its strategic and inclusive marketing efforts and captivating advertising campaigns. From leveraging the influential power of computer-generated images, which make the audience believe there are huge lashes on trains and buses in London, to unforgettable influencer marketing campaigns such as Maybelline x Ryan Vita. In this blog post, we’ll

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Why Your Brand Needs to Maintain Engaging Presences Across a Variety of Social Platforms

Social media is still a top performer as a marketing channel for brands, and no matter what you might hear, its power for spreading brand awareness, converting new customers, and engaging with loyal shoppers hasn’t waned.  However, much has changed over the past decade of social media marketing. The number of channels out there has

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Creative Shopify eCommerce Websites That Redefine Online Store Experience

With its user-friendly interface, extensive features, and an impressive gallery of success stories, Shopify has cemented its position as the driving force behind the lightning-fast growth of the ecommerce universe. The platform enables businesses to hit the ground running, giving them the wind in their sails to navigate the turbulent waters of online commerce and

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How Will AR / VR Headsets Affect Media & Entertainment Industry

As innovations in technology advance, we often find ourselves wondering: Is virtual reality going to be important in entertainment? And the answer is a big YES. Augmented reality and virtual reality are two of the most exciting new technologies in recent years. They have the potential to revolutionize the way we interact with the world

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The Impact of Streaming Services on the Entertainment Industry

The rise of streaming services pops up the same old questions: Are cinemas dying? What will the future of TV be?The video-streaming entertainment industry has undoubtedly revolutionized the entertainment industry by unbelievably changing the way we consume TV shows and movies. Top streaming platforms such as Netflix, Disney+, Amazon Prime Video, and Hulu have made

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