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Best NBA Marketing Campaigns & Examples: The MVP of Marketing 

We all fundamentally agree that there is a distinct marketing approach that we can refer to as NBA Marketing. In fact, it’s become somewhat of a style on its own, setting a benchmark in sports marketing. The NBA’s marketing strategy is unique in sports and entertainment, especially when viewed through a digital marketer’s lens. In […]

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How Managed Hosting for WordPress Saves your Agency Time and Money?

Agencies often believe that managing their own WordPress hosting saves money — but does it really?  The time spent troubleshooting server issues, handling security risks, and managing essential but time-consuming plugin updates can pile up fast, cutting into the hours that could be dedicated to client projects or new business. When it comes down to

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Top 14 B2B Marketing Influencers to Follow in 2024 for Industry Insights

B2B influencers bring critical industry insights, especially when it comes to navigating digital marketing strategies. These thought leaders are not just talking about what’s new – they’re shaping the conversation.  It’s no surprise that 85% of B2B marketers now emphasize the importance of influencer marketing in their strategy, showcasing how much of an impact these

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Don’t Let Client-ey Clients Spook You! Agency-Approved Tips for Getting “The Client” in Your Life from Mayhem to Well-Managed

If you work in an agency you know that clients are going to client. From last-minute changes, to out-of-scope asks and impossible deadlines, client relationships can be a lot for agency leaders to manage, all while trying to keep your team happy and your business profitable too.   Although client demands are nothing new, what can

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How to Manage Multiple WordPress Sites Efficiently As an Agency

Managing multiple WordPress sites for clients is no small feat for agencies. With each site comes a slew of recurring tasks  — like keeping plugins and themes up-to-date, backing up data, monitoring performance, and troubleshooting security issues. These tasks quickly pile up into a full-time job. And that constant balancing act between maintenance and new

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How to Build Client-Centric Reports That Drive Retention

Creating a report that clients value isn’t just about delivering numbers or data; it’s about telling a story that aligns with their goals, enhances customer experience, and demonstrates how you can help them succeed.  By creating and delivering reports tailored to each client’s needs, you show that your top priorities are their success and the

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13 Leading CRO Agencies to Skyrocket Your Conversion Rates

Driving traffic to your website is just the first step—but it doesn’t mean much if those visitors don’t take action. The real challenge is turning those clicks into customers, leads, or subscribers. That’s where conversion rate optimization (CRO) comes in. Why spend so much on getting people to your site if they leave without doing

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