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9 Inspiring Back to School Marketing Ideas in 2024 [5 Campaigns Included!]

At this time of the year, you can come up with inspiring back to school campaign ideas and boost your sales. Many companies are profitably engaged in the fall semester of schools and colleges with their innovative marketing ideas for schools, higher education institutions and obviously, for students and their parents. Numerous kids and parents

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The Ultimate Guide to DAN Marketplace: How Brands and Agencies Connect

Are you one of those who finds it challenging to forge a true partnership between brands and digital marketing agencies? You’re not alone—more than 70% of senior marketers believe it’s hard to find a digital agency that acts as a partner rather than just a producer, according to a survey of 100 marketing leaders. This

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The Rise of AI Voices: Why Celebrity Sound-Alikes Are Taking Over?

Imagine hearing your favorite celebrity’s voice narrating an audiobook or hosting a podcast. Now, let’s assume it’s not actually them speaking, but an artificial intelligence (AI) mimicking their distinctive sound. This scenario isn’t just a far-fetched idea anymore – it’s becoming our reality. AI-generated celebrity voices are making waves across various industries, from entertainment to

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The Power of Video in Marketing: Leveraging AI Video Editor Tools for Success

With 70% of marketers considering video their most effective conversion tool, it’s evident that this medium has become crucial for businesses aiming to capture audience attention and drive results. However, creating compelling video content goes beyond simply pointing a camera and hitting record. It’s about crafting stories that resonate, engage, and convert – and that’s

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How These 7 Successful SEO Case Studies Transformed Online Visibility

By analyzing and diving deep into numerous SEO case studies, you can understand how the top SEO agencies did it before and how you can overshine them.  From solving technical puzzles to creative content innovations, we’ll share 7 examples in detail to prove the strength and potential of dedicated search engine optimization efforts. Before diving

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Marketing Dashboards: Real-World Examples to Track Your Performance

Here is a truth: Marketing dashboards have evolved into more than just a tool.  Much like how a ship’s navigational system steers it through uncharted waters, marketing dashboards display key metrics and play a vital role in aligning and integrating efforts across departments and business units.  In this blog, we’ll discover real-world examples of marketing

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Voice Commerce with WooCommerce: 5 Ways To Adapt Your Store For Voice Search

In 2024, a whopping one in five online shoppers use voice search regularly. As we swap traditional Google searches for voice-activated devices like Alexa and Google Home, online sellers will soon have to adapt their content strategy to stay relevant to their consumers. With this in mind, we’ve created a guide on how to adapt

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NFTs and Gamification: The Combination of Collectibles and Digital Marketing

Digital marketing is changing a lot. The strong collaboration among significant gaming businesses and Web3 technology has played an important role in driving this transition. Integration with gamification and non-fungible tokens (NFTs) creates a new marketplace for digital collectibles and marketing. The Road Ahead: Challenges and Prospects NFTs and gaming seem to be a perfect

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How to Start a Digital Marketing Agency in 2024: 9 Steps for Those with No Experience

Starting a digital marketing agency with no prior experience might seem like trying to catch lightning in a bottle, but in 2024, it’s not as daunting as it sounds. As the digital advertising world continues to expand, there’s a golden opportunity for newcomers to make their mark. A report by Statista predicts the global digital

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