Demand is rising for influencer marketing services, with brands doubling down on this marketing tactic across all industries. The impact of influencer marketing has driven social media to overtake paid search as the largest global advertising channel, according to Influencer Marketing Hub, and more than 80% of marketers find it to be an effective strategy. […]
Obtaining the Social Media Data That Influencer Agencies Need Read More »
The jewellery industry is more competitive than ever. Consumers have endless choices, and standing out requires more than just a beautiful product, it takes smart marketing, strong storytelling, and a brand that knows its audience inside out. At Scoop International Fashion Show in London, we spoke to top jewellery designers about what’s really working in
Marketing Strategy That Works: How Jewellery Brands Are Winning in 2025 Read More »
Are you looking for external marketing support to boost brand visibility, launch and promote a new product, or break into a new industry? A good marketing agency can help you do all that. And more. It can, for instance, catapult a small local brand into national prominence. By crafting a targeted digital ad campaign to
Choosing the Best Marketing Agency for Your Business Goals: A Guide Read More »
What makes a business’s success sustainable? Is having a steady capital flow and unique products enough? No. Customers will turn to other brands if their experience on your website or with your campaigns is not smooth and relevant enough. Your marketing must reflect that you know your customers and want to give them the best
How to Use Customer-Centric Marketing to Increase E-commerce Sales Read More »
Gen Z marketing campaigns are where authenticity counts, memes have become part of everyday culture, and brands that don’t adapt risk falling behind. The majority of Gen Zers gainfully employed in full-time, part-time, or freelance roles, and they constitute a quarter of the workforce. So, they’ve been earning money for a while and are eager
The Ultimate Guide to Gen Z Marketing Campaigns (+ Strategies Analyzed) Read More »
TikTok might seem like a platform for dancing or lip-syncing trends, but the truth is, it’s so much more than that. As widely known, TikTok’s rapid growth has transformed it into a dominant force in social media marketing. So much so that, as of January 2025, the popular platform boasts over 1.5 billion monthly active
12 Top TikTok Marketing Agencies Crushing Social ROI in 2025 Read More »
The automotive industry is a high-speed race for attention. In a marketing landscape saturated with various ads, brands are constantly pushing the boundaries of creativity to get the hearts of potential buyers. From cinematic masterpieces evoking powerful emotions to groundbreaking social media campaigns igniting conversations, the world of automotive marketing is a dynamic spectacle. But
Automotive Marketing Campaigns: 18 Top Car Ads of All Time Read More »
Audio advertising is a powerful way to connect with audiences in all types of markets. And it doesn’t just highlight what your business offers—it can bring your brand’s personality to life. Compared to traditional print and digital strategies, audio offers key advantages, like access to attentive listeners. In fact, podcasts—one of the biggest vehicles for
A Guide to Audio Advertising Read More »
If you want to rank higher and get more organic traffic to your website, free SERP checker tools are the great ones to help your rankings in the search engines. Let’s look at what a SERP is and why a SERP checker tool is vital for your business. SERP checker tools are essential to get
Best Free SERP Checker & Tracker Tools in 2025 Read More »
Keeping track of attendance shouldn’t feel like an endless pile of paperwork. Yet, for many businesses, outdated systems make daily tasks harder than they need to be. You’re left scrambling to figure out who’s in, who’s out, and when they’re working, often with software that feels more like a burden than a tool. A worrying
The Choosing Guide to Time Tracking Software Read More »
